William Frederick has been writing professional mail order advertisements since 1971. His writing salesmanship has received widespread recognition for its compelling and persuasive impact on readers. His success is founded on his ability to take any product or service and create a powerful and personalized message targeted to a specific audience. “An advertisement has to be tailored to the needs of the likeliest prospects to get optimum results,” Mr. Frederick states.
Mr. Frederick has mastered the skill of writing in every day, straight forward language that is clear, concise and believable. He can take a complicated product or service and boil it down to essential, easy-to-understand concepts and benefits that get attention, arouse interest and induce action.
Mr. Frederick graduated college with a masters degree from Rutgers University in New Jersey. He is a noted author in the mail marketing field. His published works include a book and numerous magazine articles on the subject of writing effective advertisements. He backs any ad he writes with a full guarantee. If a client is dissatisfied in any way, he will rewrite the ad to their complete satisfaction or refund their entire service fee.
Mr. Frederick’s fees are among the lowest rates available in the copywriting field. He invites price and quality comparisons with competing writers.